Irma Boom - innovative 'ink free' creative
Irma Boom is a Dutch graphic designer who is renowned world wide for her original and innovative book creation, she has subsequently become one of my favourite designers. I first stumbled upon the work of Miss. Boom as an article covering her latest venture was featured in the issue of 'Creative Review' that I was reading. The article explained how she had been asked to create a book for Chanel with full artistic freedom. Boom fully emmerses herself within the subject of each book project as part of the initial creative process, this project was no different. Boom spent many hours within Chanel's Paris apartment in order to gain a true feel for her life and the person she was. The dedication however did not stop there as Boom also witnessed the bottling process and even joined the official Chanel rose pickers in the fields. By truly emerging herself physically within the essence of Chanel, Boom felt ready that she could indeed create a book that mirrored such exquisitness.
Throughout Boom's career she has been known to frequently use the process of embossing on the cover of her books, however she had never attempted to use this process for the internal stage... until now. By created aluminium plates featuring individual designs and a letterpress machine Boom created an ink free book for Chanel.
The amount of detail that went into the creative process was astonishing and inspiring and the effort was mirrored within the final outcome. Remaining true to the perfumes name the book is 5cm thick and each design was hand-drawn. By removing the visual element of ink Boom's creation encourages readers to physically engage with each page of the book. This physical action allows the reader to feel their way through the story, essentially drawing them further into the essence of Chanel.
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